Harnessing Predictive Telematics Data to Deliver Actionable Insights
The P&C
and Life insurance industry is heavily dependent on insights gleaned from data,
especially within underwriting and ratings. To make better decisions about
coverage and risk, insurers are constantly seeking new data points to create
more effective predictive models.
Sources for
this data, however, are continually evolving and growing. What was once vital
for pricing is now being supplemented with “non-traditional” data sources, like
telematics data. Data scientists see an opportunity to harness growing amounts
of telematics data and deliver actionable insights to help the industry react
in real-time to shifts in driving behavior.
In the
mid-1990s, credit emerged as a major data point used by insurers to determine
risk and pricing. Those carriers who adopted the use of credit models early on
had a major competitive edge. While credit is still used by virtually all
insurers to this day, fast-forward a couple of decades and the insurers find
themselves on a precipice–seeking the next emerging data point that will
transform their business.
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